A goal coach that runs on your phone · iPhone beta
Progress that survives a bad week.
Most apps are built for the version of you that follows the plan. ToMoreNow is built for the other days. Set one goal, log the real thing you did, and let a coach that lives on your phone keep you moving, at whatever size today allows.
Made for ADHD. Useful to anyone. Nothing you type leaves the device.



Three promises
You set the goal.
One goal, in your words, with what done means and the action that moves it. No templates you have to fit, no life system to maintain. If you want a second one, the app says its piece once and then it is your call.
You set the size.
Every action has a tiny version. One chapter or one page, five minutes or one stretch. Both count. On the days the full thing is out of reach, the small one keeps you in it.
You set the pace.
One message a day, at a time you choose. Quiet days when you want them. Progress that only counts what you earned, and a pace line that looks forward instead of a deficit that looks back.
Nothing you type leaves your phone.
The model runs on the phone. The history lives in a database on the phone. There is no account and no server behind the coach, because there is nothing on the other end. Airplane mode on, coach still works.
The one thing that may leave the device is a handful of non-identifying usage statistics, such as which screens get used, so we can improve the app. They never include what you type, your goal, or your logs. You can turn them off in Settings.
Open the app and start talking to it.
Every reply is made on the device. Your conversations and logs stay in local storage.
Anonymous usage counts help us improve the app. One switch in Settings turns them off.

How it works
Three moves. That is the whole app.

One
Say what you are working on
A short conversation or a four-field form: the goal, what done means, and the one action that moves it. You can change every answer later.

Two
Log the real thing, at its real size
Every action has a tiny version alongside it. One chapter, or one page. Both count. The coach replies to what you actually did, not to what was scheduled.

Three
Go quiet. It comes back smaller.
After three silent days the coach writes once, with a ten-minute version of the thing attached. Take it or leave it. Nothing carries over, because there is no streak.
What it actually says, on three kinds of day.
The coach never asks whether you did it. Whatever happened, you get the real number and the way back in the same breath. A missed evening reads as a decision, not a failure.
You logged something · Tuesday, 8:42pm
Did the 25-minute block. Only got through half the outline.
Half the outline is the part you have restarted three times, so that one counts double. That is 9 of 15 blocks. At this pace the draft lands in about two weeks.
You skipped today · Thursday, 9:15pm
Not happening tonight. Brain is done.
Fine. Tonight off puts you around 55% by Friday instead of 70%, and one 30-minute block tomorrow puts it back. Or we shrink it: open the file and write one paragraph. That still moves it.
Three quiet days · Monday, 7:00am
Four days, no note from me until now — that was on purpose. If the usual block is too much this week, here is a ten-minute version that still moves you about 5%. Take it or leave it, and nothing carries over.
One warm message with a smaller commitment attached, one more a week later, then silence. This is the part no other app does.
The list it was built against
You have quit apps like this before. So had we.
We wrote down why, and built so that none of it can be added back later without rebuilding the product. The palette does not even contain an alarm red.
Never
Streaks that break
Badges and trophies
Red for a missed day
Expected versus actual
Leaderboards
A daily nag you did not ask for
Instead
A ring that fills with what you earned
A tiny version of every action
A pace line that looks forward
Quarter marks that bloom once
A coach that names what you did
Quiet days, whenever you say so
Where it is right now
Built in the open, in that order, with the right to stop.
Done
The coach can hold a conversation offline
A small open-source model on the phone, or Apple's own on newer iPhones. There is no server behind it, so airplane mode makes no difference.
Now
Getting ready for twenty testers
Four to six weeks, iPhone, once the coach's replies have been checked against ones written by people. One question decides whether this ships: after three quiet days, does the smaller offer actually bring people back? If it does not, it gets rebuilt rather than launched.
Next
Public launch, iPhone and Android together
One goal, with the whole coach on it, stays free. When the beta says it is ready, not before.
Twenty people get in first.
The first beta is a closed TestFlight round of twenty, screened for one thing: people who already know what they want to do and cannot get themselves to do it.
Everyone else stays on the list for the round after it. Nobody is turned away; the questions only decide the order.
·The beta is iPhone only, and needs an iPhone 13 Pro Max or newer. Android comes at public launch.
·Four to six weeks, free, no card. Testers keep six months of the paid tier afterwards.
·Your answers here sit on our list and nowhere else, and the list is deleted 90 days after public launch. They are not in the app, and the app still has no account.